Russian Online Retailer to Make Ethiopian Products More Accessible to Global Market: Official
18:11 15.04.2026 (Updated: 10:30 16.04.2026)
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Russian Online Retailer to Make Ethiopian Products More Accessible to Global Market: Deputy Trade Minister
The entry of Russian e-commerce platform Wildberries into the Ethiopian market was announced at a promotional event for government and business leaders, with the company pledging to create favorable conditions for Ethiopian traders to easily deliver their products to the Russian market.
Wildberries' entry into Ethiopia “will create favorable conditions to ensure the balance of export and import trade between the two countries," Yidnekachew Worku said.
The entry of Russian e-commerce platform Wildberries into the Ethiopian market was announced at a promotional event for government and business leaders, with the company pledging to create favorable conditions for Ethiopian traders to easily deliver their products to the Russian market.
Wildberries' entry into Ethiopia “will create favorable conditions to ensure the balance of export and import trade between the two countries," Yidnekachew Worku said.
Wildberries has started selling Ethiopian products in Russia, the platform’s founder Tatyana Kim previously announced.
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