Visit Ethiopia Platform Launched to Unlock Tourism Digitalization

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Visit Ethiopia Platform Launched to Unlock Tourism Digitalization

“We are building a lot of infrastructures, promoting Ethiopia through different mechanisms… This website is one of the potentials which is going to unlock the promotion, the service quality, and the trustability of Ethiopian tourism,” Endegena Abebe, State Minister at Ethiopia's Ministry of Tourism, told Sputnik Africa.

He highlighted that the platform is part of Ethiopia’s broader digitalization drive, integrating payment systems, infrastructure, and even immersive VR features to enhance visitor experience.

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